GLORIA JEAN’S COFFEES IS NOW BREWING IN MYANMAR
YANGON, 2 APRIL 2017 – Malaysia International Franchise Sdn Bhd (MyFranchise), the master franchisee for Gloria Jean's Coffees (GJC) took a step further by expanding its international network to the Myanmar market recently in an effort to strengthen the food and beverage (F & B) industry. MyFranchise, a subsidiary of Perbadanan Nasional Berhad (PNS) has acquired the Master Franchise Rights in Myanmar, including the airport area for 10 years. MyFranchise acquired the master franchise rights for Myanmar mainland (excluding the airports, seaports and railway stations). Subsequently, MyFranchise purchased the rights for Myanmar airports (exclusive rights) in the third quarter in 2016. Soosan Seezar Group of Companies has been appointed as the Master Franchisee to develop the GJC brand in Myanmar. The newest outlet in Myanmar is located in the Junction City Shopping Mall, which was received by guest of honor, His Excellency, Mr. Mohd Haniff Abdul Rahman, Malaysia's ambassador to Myanmar, His Excellency, Mr Nicholas Coppel, Australian ambassador to Myanmar and Dato' Syed Kamarulzaman Dato' Syed Zainol Khodki Shahabuddin, Managing Director of Perbadanan Nasional Berhad (PNS). This is the third opening of Gloria Jean's Coffees after the opening of the first outlet at Myanmar Plaza on 1st March 2016 and the second outlet was opened on 1st January 2017 at Yangon International Airport.
In his opening speech, Chief Executive Officer of MyFranchise, Mr. Jamil Busrah said that the company is always optimistic about the demand for premium coffee and will open three new outlets this year so that the brand continues to grow rapidly in Myanmar. Three more outlets will be in Star City and Junction Square, both in Yangon, and The Move, a residential and commercial building in Mandalay. “It is our hope that the Gloria Jean's Coffees outlet will be a preference for coffee lovers either for a family outing or for the purpose of meetings,” he added.
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MALAYSIA INTERNATIONAL FRANCHISE SDN BHD (MYFRANCHISE)
Malaysia International Franchise Sdn Bhd (MyFranchise) is a business arm of Perbadanan Nasional Berhad (PNS), an agency under the Ministry of Domestic Trade, Cooperatives and Consumerism Ministry (Ministry).
MyFranchise acquired the Master Franchise rights for Gloria Jean's Coffees, through its subsidiary, Wonderful Lifestyle Sdn Bhd and has more than 50 branches in the country and abroad. Some of the new outlets that will be opened in 2017 will be situated at the following locations:
- Sarawak (two outlets)
- Kuala Lumpur (two outlets)
- Star City, Yangon
- Junction Square, Yangon
- The Move (residential building), Mandalay